Two Books every designer (and everyone else) should read.
February 7th, 2008Two books that are well worth the read, especially if you work in the creative sectors…
1. Whatever You Think Think The Opposite, by Paul Arden.
Published by Penguin ISBN 0-14-102571-9
and
2. It’s Not How Good You Are, It’s How Good You Want To Be, by Paul Arden.
Published by Phaidon ISBN 978-0-7148-4337-7
















